Hughes used his artistic skills to design the logos for these and dozens of other popular brands during his career as a lettering artist. Hughes ended up in a boardinghouse in Milwaukee and studied at Boys’ Technical High School.
For many students, life couldn't be better in the summer.
Perhaps it’s at the supermarket when you pick up a loaf of Sara Lee bread or a bottle of Minute Maid orange juice.
Or the convenience store where the clerk may grab a carton of Marlboro or Virginia Slims cigarettes from behind the counter. Hughes moved to Minnesota in 2002, but he spent most of his career as a lettering artist in Chicago and Milwaukee.
He designed fonts for several food products, including Raisin Bran, Di Giorno Pizza and Quaker Oat Bran, and developed an entire alphabet for Marlboro.
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